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Coaches vs. Cancer

The Coaches vs. Cancer (CvC) program is a nationwide collaboration between the American Cancer Society and the National Association of Basketball Coaches (NABC). Since 1993, this initiative has leveraged the personal experiences, community leadership, and professional excellence of coaches nationwide to increase cancer awareness and promote healthy living through year-round awareness efforts, fundraising activities, and advocacy programs.

Every cancer. Every life.

American Cancer Society, NABC, Coaches vs Cancer logo lockup

Cancer hasn’t stopped and neither will we.
Please donate today to support the American Cancer Society.


 

Get Involved

By choosing to support the Coaches vs. Cancer program, you are helping the American Cancer Society improve the lives of cancer patients and their families. No matter if you are a high school coach, a student-athlete, a college coach, or a parent – there are many ways for you to participate.

Check out the Coaches vs. Cancer Playbook to get started.

Coaches vs Cancer Calendar

March 2025

April 2025

May 2025

June 2025

July 2025

August 2025

September 2025

October 2025

 

    2025-2026 events will continue to be added as dates and event websites are confirmed - please check back often to see new events.

    To find out what American Cancer Society and Coaches vs. Cancer events may be happening close to you, please visit our Event Search and enter your location to see events and programs in your area.

    If you do not see an event in your area but want to find a way to get involved with the Coaches vs. Cancer program, please email coachesvscancer@cancer.org.

    To be connected with the local lead for any event or to obtain additional information please email coachesvscancer@cancer.org

    Coaches vs Cancer NABC ACS logo

    Our History

    Norm Stewart, former head coach of the University of Missouri’s men’s basketball program, cancer survivor, and member of the National Association of Basketball Coaches (NABC), provided the vision and inspiration for the Coaches vs. Cancer concept. He challenged fans to pledge a dollar amount for every 3-point shot made by his team during the season. The concept evolved and soon the Coaches vs. Cancer program became a nationwide collaboration between the American Cancer Society and the NABC.

    Partners

    We’re pleased to partner on a national level with the following corporations who are helping to make a difference in the fight against cancer.

    NABC logo
    Bank of America logo
    B1G Network logo
    Coco5
    Golf Digest
    MGM Resorts Logo
    NFHS Partner Logo
    Officials vs Cancer
    Sanford Health logo
    Shoe Carnival Logo
    SiriusXM Logo
    X's & O's of Success Logo


    For more information, please email coachesvscancer@cancer.org